Technical project - AHDB Grass

26 August 2021

Key Farming Practices: 
Rotational grazing
Pasture fed livestock
Soil monitoring
Green manures
Research type: 

AHDB Grass logo

AHDB has launched a campaign that aims to help farmers manage and better utilise their grass. The campaign is part of AHDB's approach for the environment and aims to work with the agricultural industry to get farmers making better use of grass (grazed grass or silage) as it is the cheapest feed-stuff available on-farm.


The project brings together AHDB’s grassland resources and encourages farmers to utilise their grass more efficiently. It is of major environmental importance as better grassland management offers a cost-effective way of cutting the environmental footprint of animal production from pasture.

For more information on the project visit the AHDB Grass campaign page.


AHDB Grass is built on four pillars: soil management, nutrient management, varieties and alternative species, and grazing management. These pillars will be addressed through two work packages: building farmer confidence and upskilling the support network.


To work with farmers and industry partners at all levels of experience in the ruminant sectors to improve the cost-effective use of grass to build more profitable and sustainable systems with growth potential.


  • Maximise grass and clover (either grazed or silage) in the diet of sheep, beef, and dairy cows to reduce reliance on bought-in fertiliser and concentrate whilst increasing animal growth rates and production from homegrown grass and forage - through increased farmer confidence and an upskilled support network.
  • Through the four campaign pillars, achieve at least an additional 1t DM/ha (tonne of dry matter per hectare) of high-quality pasture and increase utilisation rate by 1t DM/ha across all systems.
  • Track improvement in environmental performance of grassland through the AHDB sector environmental proxy indicators to help levy payers move towards net zero.

AHDB Principles for getting the most out of grass


  • There is a range of grassland management resources here.

The information contained above reflects the views of the author/s and does not necessarily reflect that of Agricology and its partners.